Education:
B.A., Professional Writing, May 2006
Focus in Editing and Publishing and Digital and Technical Writing
Honors College, Michigan State University, East Lansing, MI
Qualifications:
I have strong writing and editing skills and design experience with the ability to quickly learn and master complex topics necessary for the job at hand.
- Experience in writing and implementing marketing plans and communication strategies
- Experience writing for print and Web and for a variety of audiences and genres
- Project management experience, including coordination with other departments such as development, sales, customer service and higher management
- Illustration, graphic design, and document design experience
- Ability to design and assist the creation of Web sites and other multimedia
- Photography editing and post-process abilities for use online and in print
- Experience with usability testing, focus group research, and analysis of both
- Knowledge and experience with print production and publishing processes
Technical Skills
- Proficient in Adobe InDesign, Illustrator, Photoshop, Flash and Acrobat Professional; Microsoft Office Applications - Word, Powerpoint, Excel
- Familiar with Adobe Dreamweaver, Fireworks, Director and Premiere; Autodesk Design
- Proficient with Windows and Mac operating systems
Work Experience:
Global Technology Associates, Orlando, FL
Documentation Specialist, December 2007 - present
Documentation Specialist, December 2007 - present
- Redesigned, wrote, and maintain software documentation and marketing materials including users manuals and product feature and specification sheets for distribution to customers and sales teams
- Write, in coordination with software developers, technical software release notes for patch upgrades to existing software
- Write and design marketing materials including trade-show booths, print advertisements, information guides and sales manuals
- Created and maintain interactive multi-media CD, utilizing Adobe Flash, for software demo and marketing use
- Design and edit graphics for use on the Web and in print materials
- Manage corporate identity and handle requests for logos, product photos and additional copyrights
- Write and edit copy for Web site and assist Web developer with graphic design
Air Lift Company, Lansing, MI
Technical Writer and Illustrator July 2006 - October 2007
Technical Writer and Illustrator July 2006 - October 2007
- Redesigned and improved customer satisfaction with print documents - including product user guides, installation manuals and service bulletins
- Wrote press releases and technical articles for publication on the web and in print publications
- Developed, edited and maintained company quality-control, sales and marketing documents including new product releases, product application guides, sales manuals and training materials
- Illustrated and wrote product installation manuals and service bulletins for customers, as well as production assembly instructions for factory workers
- Assisted Communications Manager with graphic design of print materials, including product guides and store displays
- Assisted Web Developer by writing and editing web copy and monitoring necessary updates
- Coordinated with Engineering Department in the marketing of new product developments and to ensure accuracy in installation manuals and related documents
University Relations: Creative Services Department at Michigan State, East Lansing, MI
Marketing Communications Intern, August 2005 - May 2006
Marketing Communications Intern, August 2005 - May 2006
- Assisted in the research, analysis, development and execution of a multi-media marketing plan for a new residential college at Michigan State.
- Conducted focus group testing and interviews and follow-up analysis
- Wrote and edited text for print materials, web, email campaigns and radio commercias
- Managed and edited the annual Michigan State research calendar and organized the production schedule
- Served as client liaison with the featured researchers
- Edited research summaries and obtained photographs and necessary copyrights
- Coordinated the execution of a community-wide promotion campaign on behalf of the Michigan State President by contacting building managers and business owners about distribution and display of posters, as well as final delivery and execution
- Researched and wrote marketing plans and creative integrated communications campaign for WIDE (Writing in Digital Environments) at Michigan State.
References and work samples available upon request